Discussion: The Role of Digital Therapeutics in Healthcare
Tune in to this episode of the Pharma Marketing Network Podcast to hear Chris Wasden (Head of Pharma Specialty Solutions & Corporate Strategy at Twill) and Jennifer Ginest (Digital Marketing Manager of Pharma Marketing Network) discuss the current role of Digital Therapeutics in Healthcare and where it is headed.
About the Author
Chris Wasden As Chief Strategy Officer, Chris is leading the effort to bring Twill's Intelligent Healing platform to the pharmaceutical and healthcare industry. Recently he was a professor at the University of Utah and served as Executive Director of the Sorenson Center for Discovery & Innovation, a digital therapeutic game incubator. Chris is the co-author of two books on innovation, creativity, and leadership: Tension - The Energy of Innovation; and Solving for Why - Change Your Identity, Change Your Future. He is the named inventor on 12 issued patents, has been a founding leader in 10 startups, and has held leadership positions at JP Morgan and PwC. Chris is also currently a Board Member of the Digital Therapeutic Alliance (DTA), and holds a doctorate from George Washington University in Human and Organizational Learning, and an M.B.A. from UCLA Anderson School.